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Train My Social Media Manager Mentorship

Taught by EZRA FIRESTONE for the very first time!

Learn how to grow, engage & monetize a passionate audience using social media with Ezra’s complete Brand-Building System.

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In this 10-week mentorship, get a step-by-step process for using social to stand out from competitors, attract loyal customers & turn a generic business into an established brand.

JOIN NOW

Over 30,000 business owners, digital marketers & students worldwide trust Smart Marketer.

” – We sold our brand for 8 figures and owe it to Ezra for the frameworks that made it happen.

– Preston Howard

Unlock your brand identity (& consistent, sustainable growth) with social marketing.

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What’s the difference…

Between a business that struggles to stand out in the marketplace, acquire new customers, or ROI on its marketing… and a profitable business with loyal fans and a flowing customer pipeline?

The first is a business; the second is a brand.

A business is a source of cashflow (but one that could dry up anytime), while a brand is something consistent, sustainable and scalable that can eventually sell for a big payday.

But what makes a “brand”?

It’s NOT flashy design or a cool website. No, a true brand comes from clarity of messaging: What do you stand for? Who do you serve (or not serve)? What conversations do you have with your customers?

Brand identity is the foundation of the rest of your marketing. It establishes a strong connection with an audience, and gets them to care about your business beyond just the products you sell. That’s why brand identity is the first thing Ezra establishes in every company he starts or acquires.

Brand identity doesn’t come from a tagline or an About Us page.

It comes from the daily interactions with its audience through the content it puts out into the world. Here are brands that do this well, and one that did it not so well.

For digital brands, social media is the best way to BUILD brand identity.

To reach their avatars, engage with them over topics they care about, and convince them to try your products. Facebook, Instagram, YouTube, X (Twitter), TikTok — these platforms are where brand-customer conversations happen that move people along in the customer journey, from prospects, to buyers, to full-on superfans.

And this 10-week course gives you everything you need to dial in your brand messaging so you can effectively reach, engage and monetize an audience.

Social doesn’t just build brands – it can also supercharge your ads, emails & marketing!

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Social is just as important as advertising and email marketing because it helps power these other channels.

Here’s how.

GENERATES HIGH-CONVERTING CREATIVE

Your ads and emails rely on a stream of fresh content that will resonate with your audience, and a good social system produces that for you. Not only did BOOM!’s social generate $2.4 million in directly attributable sales, it also provided the content for our most profitable ad and email campaigns – worth another $5 million!

LOWERS MARKETING COSTS & INCREASES PROFITABILITY

With ad costs up, it can be expensive to buy email addresses, phone numbers, and (most of all) sales. But you know what’s cheap? Amplifying content. Social is an inexpensive way to grow your email list, SMS list, retargeting list and social followers. Then, when you monetize your audience you generate much higher profit because you’re marketing to a larger, warmer audience.

This is exactly what we did in BOOM!’s product launch:

Case Study: Fueled by social content, BOOM!’s big product launch sells out in just 16 hours

We recently launched a new product called Boomstick Rose Nude that sold out of 13,578 units in just 18 hours. The best part? By using a social-first strategy, we didn’t have to spend an arm and a leg on advertising to do it.

Even though ad costs are sky high and privacy rules are making it difficult to reach people… With social we can run hugely profitable launches that monetize our audience and inject a ton of revenue into the brand.

During this launch, our social strategy helped us:

• Find out exactly what product our customers wanted
• Get our audience excited to buy by pre-framing the sale with content
• Decrease the cost of leads and sales and increase profitability

ICOSA FRAMEWORK: How we used social media to generate $7.5 million worth of sales & visibility (in just 12 months).

The ICOSA Framework is a simple, 5-step process you can use to turn your social media into a high-impact content and revenue machine for your brand. Last year, we used this framework to generate $2.4 million in direct sales from social media, and by leveraging this social content throughout our marketing, we brought in over $7.5 million in total revenue — not bad for a 5-person team!

What makes the framework so powerful? Well, it turns your brand from theory into reality. With ICOSA you can effectively communicate your brand identity to connect with different avatars and build a loyal audience. And the value of this framework doesn’t end with audience building — in fact, you can use ICOSA to drive growth in every department of your business.

Because not only do social campaigns produce measurable dollars for our brand, they also provide the content we use in all our top-performing ads and emails, as well as on our sales pages and throughout our website.

Now, we want to teach you (or an employee) how to master the ICOSA Framework so you can use brand and audience building to drive growth for your business. All YOU need to do is commit to learning and implementing the material in Smart Marketer’s newly updated mentorship program!

Introducing…

A 10-week mentorship program that teaches anyone how to run social media marketing at a high level. TMSMM combines 10 weeks of in-depth strategy sessions and live feedback calls, a resource library of “how-to” worksheets and fill-in-the-blank templates, and a team of expert coaches to give you individual feedback whenever you need it.

There’s never been a better course to learn the complete skillset of a professional social media manager.

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How This Mentorship Will Help You Succeed

Your Mentor

Ezra Firestone has used his expertise in brand-building to grow a total audience of over 5 million people and generate over $200 million in revenue. You’re in great hands!

10-WEEK CURRICULUM

Each week includes in-depth training, hands-on coaching and weekly action items to keep you focused and help you reach your goals.

Expert Coaches

To give you more individual attention and guidance, we added a team of pro social media marketers to answer your questions and give you personal feedback.

How-to Videos

Detailed implementation tutorials to help you create, launch and manage high-performing social media campaigns.

Resource Library

Fill-in-the blank worksheets, templates and calendars to guide you through every module and milestone. These are the same resources Ezra and his team use on a daily basis.

PRIVATE SLACK CHANNEL

Get support from your peers, and reach

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Delivery Method

• Upon completing your purchase, we will send you download link, through Mega.nz or Telegram.
• Given that this is a digital copy, we recommend downloading and saving it to your hard drive. Should the link become broken for any reason, please reach out to us, and we will promptly resend a new download link.
• If you are unable to locate the download link, there's no need to worry. We will update and notify you as soon as possible, typically within 24-72 hours.

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